Meet Prince Royce (Geoffrey Royce Rojas), the American singer who blends the sounds of Latin music with R&B, bachata, and more, along with a sprinkle of pop. He went wildfire over a decade ago for his cover of “Stand By Me.” And now he’s a global sensation. One of his more recent covers, “I Want It That Way,” takes a tune from 1999 and turns it bachata.
So, what is bachata anyway? This unique Dominican genre often includes Spanish-style guitar, bolero, and dance-worthy rhythms. Traditionally, a bachata song has romantic lyrics, which makes this new cover of “I Want It That Way” even more fitting.
In his official music video, the singer appears in a svelte jean jacket. There’s the pop essence a la Nasri, and a light Latin rhythm underneath the first verse. As we reach the next phrase, the artist croons to us in Spanish. The harmonies are soft, rich, impeccable. Finally, the bridge becomes romantic, with its pared-down strings…just before we reach the final peak of the song: the key change. As the layers of delicate hand percussion and vocal lines come in, it cascades, finally forming into the finalized line: “I want it that way.”
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